Matched Betting Guides

Everything you need to start profiting from bookmaker offers — from your very first bet to advanced reload strategies.

Beginner Guides

New to matched betting? Start here.

Using the Calculator

Get the most from the free matched betting calculator.

How to Use the Matched Betting Calculator

A complete walkthrough of the EarnXtra calculator — what each field means, how to find the right lay stake, and how to switch between qualifying and free-bet modes.

Understanding the Calculator Results

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What lay stake, lay liability, and qualifying loss mean — and how to use them.

Free Bet SNR vs SR — What's the Difference?

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How stake-not-returned and stake-returned free bets affect your expected profit.

Exchanges & Lay Betting

Understand Betfair, Smarkets, and lay betting fundamentals.

Opening Your First Betting Exchange Account

A step-by-step guide to setting up on Betfair or Smarkets, understanding lay betting, and funding your exchange account ready for your first matched bet.

How Lay Betting Works

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Laying a bet means backing something NOT to happen. Here's the complete picture.

Betfair vs Smarkets — Which Exchange Should You Use?

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A comparison of the UK's two most popular betting exchanges for matched bettors.

Advanced Strategies

Reload offers, accumulators, and long-term profit strategies.

Bet Builders & Matched Betting — Complete Guide

How to use bet builder offers for matched betting, including how to lay a bet builder when there is no direct exchange market, the correlation technique, and a worked example using Team X to win and under X goals.

Reload Offers: Profiting Beyond the Welcome Bonus

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How to keep earning from existing bookmaker accounts with ongoing promotions.

Avoiding Account Restrictions

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Practical tips to extend the lifetime of your bookmaker accounts.

Ready to start?

Use the free calculator alongside these guides to find optimal lay stakes on every offer.